Monday, January 14, 2008

Should I paint to sell?

Expansive Spring 24x40 $2600 AoC*
Love your work and create what you want!! Look at what the 'probable purchaser' actually buys from your work. If you want to make a living selling your paintings, create more of the same, not the same painting with different compositions and colours but with the same feel. You can find out more about this in Jack White's articles published in Art Calendar. 'Probable purchaser' was coined by John Patterson and means the prospect, the person with the ability to make you happy by buying your work. I found this concept in Jeffrey Gitomer's books on selling and personal development. *AoC means Acrylic on Canvas.

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